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How to effectively use a clay mask

I’m not sure why I ever thought a clay face mask was meant to dry on your face in order for it to work it’s magic. It turns out that as soon as your mask has completely dried on your face, it becomes effectively useless. 

And it makes sense. Dry skin can’t heal as effectively as normal skin does, it’s more prone to wrinkles and scarring. Dryness can also cause irritation. So why would you let a clay face mask suck up all the moisture and natural oils from your skin by leaving it on for so long that it starts to crack and dry? After a deep dive into some worthwhile beauty books, my thoughts on had attribution! Here’s how you (and everyone you know) should actually be using a face mask: 



This may seem clear for some, but I’ve been asked this question a lot, so I thought I’d set the record straight. Don’t put a fresh mask onto a day-old face. Remember to clean your skin thoroughly before you apply your mask, I’d even recommend a facial steam so long as you don’t have rosacea or broken capillaries on your face. Pre-cleansing will set your skin up perfectly for a deep cleaning face mask.



A great face mask is packed with nutrient-rich ingredients that deliver the skin-boosting results you've been asking for. But the moment the mask starts to dry on your skin, pores contract and, although this helps to stimulate your capillaries and encourages blood flow, your skin starts to dry out, and when the mask is completely dry your skin can’t absorb any of those beneficial minerals anymore.



If your mask starts to dry out before you're ready to wash it off, a good way to keep it working while it’s on your face is mist your skin when you feel it’s starting to dry. This keeps the mask damp and your skin supple. If you don’t have a luxurious facial mist like this one, just use distilled water. The benefits of using an aromatherapeutic face mist (meaning it’s made with aromatic plant materials and oils) is that you’re gaining from its psychological and physical enhancements too. Many of the ingredients used in a face mist help to reduce irritation and redness.



Listen to your skin and don’t leave your mask on if your skin begins to feel itchy or if your face feels like its on fire, that’s not what’s meant to happen. When you’re ready to remove your mask, wet your hands and gently massage your face while you rinse it off. Then begin your moisturizing routine: Start with a toner or use your face mist again to balance and calm the skin. Apply a rich hydrating cream and then lock it all in with a nourishing face oil.


Clay face masks can be used on any skin type. They’re known to help balance the skin’s natural oil production, add hydration and encourage the healing of acne and breakouts. If you want to learn more about the Deity Skin Turmeric & Activated Charcoal Face Mask, click here.

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